Value-Based Pricing Stategy
Price Optimization Tools
Dynamic Price Engines
Discount/Surcharge Policy
Price-Response Metrics
Willingness to Pay Measure
Recurring Revenue Models
Price Differentiation
Organizational Pricing Capability
Behavioural Pricing
Powerful Pricing Analytics
Competitors Price Monitoring
Market Segmentation
Trade Spending Effectiveness
Price Pack Architecture
Effective Promotions
Cross-selling & Upselling
Trade Terms Efficiency
Revenue Growth Management
Yield Management
Net Revenue Management
Value Selling Capability
Key Accounts Development
Sales Process Digitalization
Omnichannel Strategy
Sales Incentives
Configure Price Quote Tools
Sales Force Efficiency
Contract Management
Sales Playbook
Market Value Chain Management
Sales Pipeline Management
Competitive Intelligence
Product/Brand Strategic Positioning
Product Mix Optimization
Unique Value Proposition
Product Life Cycle Management
New Product Development
Portfolio-Price Structure
Benchmarking
Competitive Advantage Quantification
Go-to-Market Strategy
Audit existing processes & tools
Interview selected internal stakeholders and customers/end users
Analyse historical transactional data
Report recommended improvements, growth potential, low-hanging fruits, margin leakages, and identified risks
Prepare & coordinate a market research
Evaluate the offer's competitiveness
Assess the level of customers/end users willingness to pay and its factors
Conduct market segmentation & map the business ecosystem
Provide detailed evaluation of the growth potential, risks, and necessary investments
Define the optimal course & action scenarios
Determine medium- & long-term business targets
Prepare price positioning that supports strategic goals
Set up a framework (policy) & adequate KPIs
Establish powerful analytics ensuring adequade data aggregation level for different job levels, proper managerial information flow, and effective desicion-making process
Map processes, roles & responsibilities
Set up procedures & tools supporting established processes
Support recruitment & talent development of professionals managing prices, revenue, and margin
Create & run a capability development programme for Sales Force, Product Management Team, and the Board Managament
Support change management & an effective introduction of a new strategy/policy